Q: I think I would like to invest in Southern Co. How do I go about buying stock?
A: You can do this one of two ways:
Go to a discount brokerage frim such as Charles Schwab, Fidelity, or E-trade and purchase however many shares you would like after opening an account with them. Transaction costs are very low at these firms and their online capabilities are very robust. Go directly to http://investor.southerncompany.com/investplan.cfm where you can directly invest int he company and set up a DRIP (Dividend ReInvestmen Plan) with Southern Company which is administered by BNY Mellon. Let us know if we can be of any further assistance. :
Still have questions? Schedule an appointment with one of our advisors today.